{"id":14195,"date":"2020-03-06T13:27:17","date_gmt":"2020-03-06T10:27:17","guid":{"rendered":"https:\/\/iletim.istanbul.edu.tr\/?p=14195"},"modified":"2020-03-11T14:05:33","modified_gmt":"2020-03-11T11:05:33","slug":"basarilarla-dolu-girisim-seruveni","status":"publish","type":"post","link":"https:\/\/iletim.istanbul.edu.tr\/index.php\/2020\/03\/06\/basarilarla-dolu-girisim-seruveni\/","title":{"rendered":"Ba\u015far\u0131larla Dolu Giri\u015fim Ser\u00fcveni"},"content":{"rendered":"\n<p><strong>Haber: Aylin Ay      <br>Foto\u011fraf: Merve TOKAZ <\/strong>                                                                                                                               <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Lila Group Y\u00f6netim Kurulu Ba\u015fkan\u0131 Orhan \u00d6\u011f\u00fcc\u00fc, Dr. \u00d6\u011fr. \u00dcyesi H\u00fclya Semiz T\u00fcrko\u011flu, Dr. \u00d6\u011fr. \u00dcyesi \u00dcmit Sar\u0131 ve \u00d6\u011fr. G\u00f6r. Fatih Akkoyuncu\u2019nun \u0130leti\u015fim Seminerleri dersinin bu haftaki konu\u011fu oldu. \u00d6\u011f\u00fcc\u00fc, d\u00fcnden bug\u00fcne kadar olan giri\u015fim yolcu\u011funu ve bu s\u00fcre\u00e7te nelere dikkat edilmesi gerekti\u011fini \u00f6\u011frencilerle payla\u015ft\u0131. <\/p>\n\n\n\n<p><strong>Y\u00fczde Y\u00fcz T\u00fcrk\nSermayesinin Getirdi\u011fi Ba\u015far\u0131 <\/strong><\/p>\n\n\n\n<p>2005 y\u0131l\u0131nda y\u00fczde y\u00fcz T\u00fcrk sermayesiyle kurulmu\u015f ve \u015fu anda 4 farkl\u0131 sekt\u00f6rde faaliyet g\u00f6steren Lila Group, \u00d6\u011f\u00fcc\u00fc\u2019n\u00fcn deyimiyle ilk ad\u0131mlar\u0131n\u0131 1930\u2019lu y\u0131llarda atm\u0131\u015f. \u00d6\u011f\u00fcc\u00fc, \u201cBirinci d\u00fcnya sava\u015f\u0131n\u0131n yeni sona erdi\u011fi d\u00f6nemde, babaannem b\u00fcy\u00fcklerinden miras kalan dokumac\u0131l\u0131kla ge\u00e7imini sa\u011flam\u0131\u015f. 1930\u2019dan itibaren de ailemiz fabrikasyon \u00fcretime ge\u00e7erek Gaziantep\u2019teki ilk iplik fabrikas\u0131 G\u00fcneydo\u011fu \u0130plik Sanayi\u2019sini kurmu\u015f.\u201d dedi. \u0130ngiltere\u2019de Manchester \u00dcniversitesi\u2019nde Makine M\u00fchendisli\u011finden mezun olur olmaz i\u015fe ba\u015flad\u0131\u011f\u0131n\u0131 s\u00f6yleyen \u00d6\u011f\u00fcc\u00fc, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201c1980 senesinden itibaren \u00e7ok b\u00fcy\u00fck ihracatlar yapt\u0131k. Y\u00f6n\u00fcm\u00fcz\u00fc Bat\u0131ya \u00e7evirerek Bat\u0131 standartlar\u0131nda ticaret yapan bir kurum olduk. Gaziantep\u2019teki ticareti Marmara B\u00f6lgesine ta\u015f\u0131mak istedik. Baz\u0131 kopukluklar olunca da ilerleyen zamanda babam ve karde\u015flerim ile birlikte b\u00fcy\u00fck aileden ayr\u0131 bir fabrika kurduk. \u201d<\/p>\n\n\n\n<p>1984 y\u0131l\u0131nda Marmara Pamuklu Mensucat \u0130plik i\u015fletmesinin ard\u0131ndan daha bir\u00e7ok projeye imza atan \u00d6\u011f\u00fcc\u00fc, \u201c2004 senesinde dikey entegrasyon ad\u0131na boyahaneyi koyduk. 2007 senesinde de ka\u011f\u0131t \u00fcretimine ge\u00e7tik. Ka\u011f\u0131t \u00fcretimine ge\u00e7erken bana s\u00fcrekli \u201cSizin ka\u011f\u0131t ile bir ili\u015fkiniz yoktu bu nereden \u00e7\u0131kt\u0131?\u201d sorusu y\u00f6neltildi. Ald\u0131\u011f\u0131m\u0131z kararlar sonucu bu i\u015fi yapabilece\u011fimizin fark\u0131na vard\u0131k. Gayet de iyi yapm\u0131\u015f\u0131z ki bug\u00fcn kendi alan\u0131nda ilk \u00fc\u00e7te yer alan kurumun Y\u00f6netici Kurulu Ba\u015fkan\u0131 olarak burada sizlere anlat\u0131yorum.\u201d ifadelerini aktard\u0131.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"336\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-5.jpg\" alt=\"\" class=\"wp-image-14201\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-5.jpg 702w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-5-300x144.jpg 300w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/figure>\n\n\n\n<p><strong>\u0130nsan Kendini \u0130\u015fine\nAdamal\u0131 <\/strong><\/p>\n\n\n\n<p>\u00d6\u011f\u00fcc\u00fc, \u201cHi\u00e7 tecr\u00fcbesi olmayan bir sekt\u00f6rde yat\u0131r\u0131m yapman\u0131n tek cevab\u0131 yapt\u0131\u011f\u0131m i\u015fe olan adanm\u0131\u015fl\u0131kt\u0131r. Gerekiyorsa g\u00fcnde 24 saat \u00e7al\u0131\u015fmaya, y\u0131l\u0131n 6 ay\u0131 i\u015f seyahati gibi durumlara kendimi haz\u0131rlam\u0131\u015ft\u0131m. Bug\u00fcn bu \u00e7al\u0131\u015fmalar sayesinde Lila Ka\u011f\u0131t 80 tane \u00fclkeye ihracat yap\u0131yor.\u201d \u015feklinde konu\u015ftu. &nbsp;2019\u2019un sonuna kadar Lila Ka\u011f\u0131t olarak 1.6 milyar dolarl\u0131k ciro yapt\u0131klar\u0131n\u0131 belirten \u00d6\u011f\u00fcc\u00fc, ekonomiye olan katk\u0131lar\u0131ndan dolay\u0131 gurur duyduklar\u0131n\u0131 a\u00e7\u0131klad\u0131. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"336\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-1.jpg\" alt=\"\" class=\"wp-image-14197\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-1.jpg 702w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-1-300x144.jpg 300w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/figure>\n\n\n\n<p><strong>D\u00f6rt B\u00fcy\u00fck Marka Sahibi\n<\/strong><\/p>\n\n\n\n<p>Lila Group sekt\u00f6rde toplam d\u00f6rt b\u00fcy\u00fck markas\u0131n\u0131 sat\u0131\u015fa sunuyor. Bunlar; Sofia, Maylo, Berrak ve Nua. \u00d6\u011f\u00fcc\u00fc, T\u00fcrkiye\u2019de ucuzluk marketleri d\u0131\u015far\u0131da tutuldu\u011funda pazar\u0131n y\u00fczde 12\u2019sine sahip olduklar\u0131n\u0131n da alt\u0131n\u0131 \u00e7izdi. Ayn\u0131 zamanda gelecek planlar\u0131n\u0131 a\u00e7\u0131klayan \u00d6\u011f\u00fcc\u00fc, 2023 y\u0131l\u0131nda s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme performans\u0131 ve de\u011ferleri ile t\u00fcm payda\u015flar\u0131 taraf\u0131ndan tercih edilen ilk 100 sanayi \u015firketinden biri olmak istediklerini s\u00f6yledi. <\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"702\" height=\"336\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-6.jpg\" alt=\"\" data-id=\"14202\" data-link=\"https:\/\/iletim.istanbul.edu.tr\/?attachment_id=14202\" class=\"wp-image-14202\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-6.jpg 702w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-6-300x144.jpg 300w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/figure><\/li><\/ul>\n\n\n\n<p><strong>Ayn\u0131 Zamanda Ba\u015far\u0131l\u0131\nBir \u00d6\u011fretim G\u00f6revlisi<\/strong><\/p>\n\n\n\n<p>Fen bilimine k\u00fc\u00e7\u00fck ya\u015ftan beri ilgili oldu\u011funu s\u00f6yleyen \u00d6\u011f\u00fcc\u00fc, &#8220;Hen\u00fcz yedi ya\u015f\u0131mda iken ilk defa filmde g\u00f6rd\u00fc\u011f\u00fcm bir yelkenli tekneyi yapt\u0131m. Bir teknenin nas\u0131l ayakta durmas\u0131 gerekti\u011fini ve yelkenin r\u00fczgar ge\u00e7irmemesi gerekti\u011fini g\u00f6zlemlerimle buldum. \u0130lkokul d\u00f6rd\u00fcnc\u00fc s\u0131n\u0131fta da makine m\u00fchendisi olmaya karar verdim.&#8221; dedi.  \u00d6\u011f\u00fcc\u00fc, Gaziantep ODT\u00dc&#8217;de 2 y\u0131l s\u00fcre ile \u00f6\u011fretim g\u00f6revlisi oldu\u011fu s\u00fcreci \u015fu s\u00f6zlerle anlatt\u0131: &#8220;Gitti\u011fim yer \u015fark g\u00f6revinde say\u0131l\u0131yordu. Ald\u0131\u011f\u0131m maa\u015f arabam\u0131n benzinine bile yetmiyordu. Fakat kendim benzin doldurup yine de oraya gidiyordum. \u0130nsanlara bildiklerimi \u00f6\u011fretmek benim \u00fclkeme borcum. \u00dclkeme b\u00f6ylece katk\u0131da bulunaca\u011f\u0131m\u0131 d\u00fc\u015f\u00fcnd\u00fcm.&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"702\" height=\"336\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-4.jpg\" alt=\"\" class=\"wp-image-14200\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-4.jpg 702w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/orhan-4-300x144.jpg 300w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/figure>\n\n\n\n<p><strong>E\u011fitime, Kad\u0131na ve\n\u00c7evreye Destek <\/strong><\/p>\n\n\n\n<p>Do\u011fal ormanlar\u0131n azalmas\u0131na ve yok olmas\u0131na kar\u015f\u0131 olan Lila Ka\u011f\u0131t, yaln\u0131zca end\u00fcstriyel ama\u00e7l\u0131 yeti\u015ftirilen a\u011fa\u00e7lardan yararlan\u0131ld\u0131\u011f\u0131n\u0131 belirterek \u00e7evreci sertifikalar\u0131n\u0131 \u00f6\u011frencilerle payla\u015ft\u0131. E\u011fitime de destek verdiklerini a\u00e7\u0131klayan \u00d6\u011f\u00fcc\u00fc, sat\u0131lan her bir Maylo \u00fcr\u00fcn\u00fcn ciddi bir pay\u0131n\u0131n TEGV\u2019e ba\u011f\u0131\u015fland\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izdi. \u00d6\u011f\u00fcc\u00fc, \u201cLila Group olarak kad\u0131n istihdam\u0131n\u0131 artt\u0131rmak ve kad\u0131nlar\u0131n daha \u00fcst pozisyonlarda g\u00f6rev almas\u0131n\u0131 sa\u011flamak ad\u0131na gerekli fark\u0131ndal\u0131\u011f\u0131 olu\u015fturmak i\u00e7in merkezi Amsterdam olan LEAD Network\u2019\u00fcn kurumsal ve global \u00fcyesiyiz.&nbsp; Bu konuda \u00e7al\u0131\u015fmalar\u0131m\u0131za devam ediyor ve 2023 y\u0131l\u0131na kadar kad\u0131n \u00e7al\u0131\u015fan say\u0131m\u0131z\u0131 y\u00fczde 5 artt\u0131rmay\u0131 taahh\u00fct ediyoruz.\u201d \u015feklinde konu\u015ftu. <\/p>\n\n\n\n<p>\u00d6\u011f\u00fcc\u00fc, sunumunun ard\u0131ndan \u00f6\u011frencilerin sorular\u0131n\u0131 cevapland\u0131rarak semineri sonland\u0131rd\u0131. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lila Group Y\u00f6netim Kurulu Ba\u015fkan\u0131 Orhan \u00d6\u011f\u00fcc\u00fc, Dr. \u00d6\u011fr. \u00dcyesi H\u00fclya Semiz T\u00fcrko\u011flu, Dr. \u00d6\u011fr. \u00dcyesi \u00dcmit Sar\u0131 ve \u00d6\u011fr. G\u00f6r. Fatih Akkoyuncu\u2019nun \u0130leti\u015fim Seminerleri dersinin bu haftaki konu\u011fu oldu. \u00d6\u011f\u00fcc\u00fc, d\u00fcnden bug\u00fcne kadar olan giri\u015fim yolcu\u011funu ve bu s\u00fcre\u00e7te nelere dikkat edilmesi gerekti\u011fini \u00f6\u011frencilerle payla\u015ft\u0131. <\/p>\n","protected":false},"author":14,"featured_media":14198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[1],"tags":[52,1369],"class_list":["post-14195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-iu-iletisim-fakultesi","tag-orhan-ogucu"],"_links":{"self":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/14195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/comments?post=14195"}],"version-history":[{"count":0,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/14195\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media\/14198"}],"wp:attachment":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media?parent=14195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/categories?post=14195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/tags?post=14195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}