{"id":28839,"date":"2026-04-30T17:14:39","date_gmt":"2026-04-30T14:14:39","guid":{"rendered":"https:\/\/iletim.istanbul.edu.tr\/?p=28839"},"modified":"2026-04-30T17:14:40","modified_gmt":"2026-04-30T14:14:40","slug":"disneyden-calisanlarina-yapay-zeka-takibi","status":"publish","type":"post","link":"https:\/\/iletim.istanbul.edu.tr\/index.php\/2026\/04\/30\/disneyden-calisanlarina-yapay-zeka-takibi\/","title":{"rendered":"Disney\u2019den \u00c7al\u0131\u015fanlar\u0131na Yapay Zeka Takibi"},"content":{"rendered":"\n<p><strong>Haber: \u015eevval Olga\u00e7<\/strong><\/p>\n\n\n\n<p><strong>\u0130stanbul, (\u0130\u00dc Haber Merkezi) &#8211; Disney, \u00e7al\u0131\u015fanlar\u0131n\u0131n yapay zeka kullan\u0131m\u0131n\u0131 takip eden ve d\u00fc\u015f\u00fck kullan\u0131m g\u00f6r\u00fcld\u00fc\u011f\u00fcnde y\u00f6neticilerin devreye girdi\u011fi yeni bir sistemi devreye ald\u0131.<\/strong><\/p>\n\n\n\n<p>ABD merkezli medya devi The Walt Disney Company, \u00e7al\u0131\u015fanlar\u0131n\u0131n yapay zeka ara\u00e7lar\u0131n\u0131 daha aktif kullanmas\u0131n\u0131 te\u015fvik etmek i\u00e7in yeni bir takip sistemi uygulamaya ba\u015flad\u0131. Business Insider\u2019\u0131n haberine g\u00f6re Disney, bu s\u00fcreci hem kullan\u0131m verilerini d\u00fczenli olarak izleyerek hem de y\u00f6neticiler arac\u0131l\u0131\u011f\u0131yla \u00e7al\u0131\u015fanlarla do\u011frudan ileti\u015fim kurarak y\u00fcr\u00fct\u00fcyor.<\/p>\n\n\n\n<p><strong>Sistem nas\u0131l i\u015fliyor?<\/strong><\/p>\n\n\n\n<p>Sistem, \u00e7al\u0131\u015fanlar\u0131n yapay zeka ara\u00e7lar\u0131n\u0131 ne kadar ve ne s\u0131kl\u0131kla kulland\u0131\u011f\u0131n\u0131 \u00f6l\u00e7\u00fcyor. Bu veriler ekip baz\u0131nda kar\u015f\u0131la\u015ft\u0131rmal\u0131 olarak de\u011ferlendiriliyor ve b\u00f6ylece hangi ekiplerin yapay zekay\u0131 daha yo\u011fun kulland\u0131\u011f\u0131, hangilerinin ise kullan\u0131mda daha d\u00fc\u015f\u00fck seviyede kald\u0131\u011f\u0131 g\u00f6r\u00fclebiliyor. Kullan\u0131m oran\u0131 y\u00fcksek olan \u00e7al\u0131\u015fanlar \u00f6ne \u00e7\u0131kar\u0131l\u0131rken, d\u00fc\u015f\u00fck kullan\u0131m g\u00f6r\u00fclen durumlarda y\u00f6neticilerin devreye girdi\u011fi belirtiliyor.<\/p>\n\n\n\n<p>Business Insider\u2019\u0131n haberine g\u00f6re bu noktada y\u00f6neticiler, \u00e7al\u0131\u015fanlarla birebir g\u00f6r\u00fc\u015fmeler yaparak yapay zekan\u0131n neden daha az kullan\u0131ld\u0131\u011f\u0131n\u0131 anlamaya \u00e7al\u0131\u015f\u0131yor. Ayn\u0131 zamanda kullan\u0131m\u0131n art\u0131r\u0131lmas\u0131 i\u00e7in y\u00f6nlendirme yap\u0131l\u0131yor. Resmi olarak bu s\u00fcrecin amac\u0131 destek ve uyum sa\u011flamak olarak a\u00e7\u0131klansa da, baz\u0131 \u00e7al\u0131\u015fanlar bunun pratikte bir takip ve performans bask\u0131s\u0131 hissi olu\u015fturdu\u011funu ifade ediyor. \u00d6zellikle kullan\u0131m verilerinin g\u00f6r\u00fcn\u00fcr olmas\u0131, \u00e7al\u0131\u015fanlar aras\u0131nda fark edilmeden bir kar\u015f\u0131la\u015ft\u0131rma ortam\u0131 yaratabiliyor ve bu da sessiz bir rekabeti beraberinde getirebiliyor.<\/p>\n\n\n\n<p><strong>\u015eirket: Ama\u00e7 adaptasyonu h\u0131zland\u0131rmak<\/strong><\/p>\n\n\n\n<p>Disney y\u00f6netimi ise bu uygulaman\u0131n temel amac\u0131n\u0131n \u00e7al\u0131\u015fanlar\u0131 zorlamak de\u011fil, yeni teknolojilere adaptasyonu h\u0131zland\u0131rmak oldu\u011funu vurguluyor. \u015eirket, yapay zekan\u0131n \u00f6zellikle teknik s\u00fcre\u00e7lerde daha yayg\u0131n ve standart bir \u015fekilde kullan\u0131lmas\u0131n\u0131 hedefliyor. Bu kapsamda hem kullan\u0131m oranlar\u0131n\u0131 art\u0131rmak hem de \u00e7al\u0131\u015fanlar\u0131n bu ara\u00e7lar\u0131 nas\u0131l kulland\u0131\u011f\u0131n\u0131 daha iyi anlamak i\u00e7in s\u00fcrecin yak\u0131ndan takip edildi\u011fi belirtiliyor.<\/p>\n\n\n\n<p>Disney\u2019in bu uygulamas\u0131, i\u015f d\u00fcnyas\u0131na dair daha geni\u015f bir tart\u0131\u015fmay\u0131 da ak\u0131llara getirmi\u015f oluyor. Yapay zeka kullan\u0131m\u0131n\u0131n \u00f6l\u00e7\u00fclebilir bir performans kriterine d\u00f6n\u00fc\u015fmesi, i\u015f tan\u0131mlar\u0131n\u0131 ve ba\u015far\u0131 \u00f6l\u00e7\u00fctlerini yeniden \u015fekillendirebilir. Bu durum bir yandan verimlili\u011fi art\u0131rma potansiyeli ta\u015f\u0131rken, di\u011fer yandan \u00e7al\u0131\u015fanlar\u0131n yapay zekaya uyum h\u0131zlar\u0131ndaki farkl\u0131l\u0131klardan kaynaklanan yeni bir ayr\u0131m ihtimalini de beraberinde getiriyor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"585\" height=\"495\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/8-2.jpeg\" alt=\"\" class=\"wp-image-28843\" style=\"width:1170px;height:auto\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/8-2.jpeg 585w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/8-2-300x254.jpeg 300w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><\/figure>\n\n\n\n<p><br><strong>Yapay zekay\u0131 yo\u011fun kullanan \u00e7al\u0131\u015fanlarla kullanmayanlar aras\u0131nda zamanla belirgin bir performans ve kariyer fark\u0131 olu\u015fur mu?<\/strong><\/p>\n\n\n\n<p>Disney\u2019in att\u0131\u011f\u0131 bu ad\u0131m, yaln\u0131zca \u015firket i\u00e7i bir dijital d\u00f6n\u00fc\u015f\u00fcm hamlesi olarak de\u011fil, ayn\u0131 zamanda yapay zekan\u0131n i\u015f hayat\u0131ndaki yerinin nas\u0131l de\u011fi\u015fti\u011fine dair daha geni\u015f bir \u00f6rnek olarak de\u011ferlendirilebilir. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde bu t\u00fcr sistemlerin daha fazla \u015firkette benzer \u015fekilde uygulan\u0131p uygulanmayaca\u011f\u0131 ise merak konusu olmaya devam ediyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Haber: \u015eevval Olga\u00e7 \u0130stanbul, (\u0130\u00dc Haber Merkezi) &#8211; Disney, \u00e7al\u0131\u015fanlar\u0131n\u0131n yapay zeka kullan\u0131m\u0131n\u0131 takip eden ve d\u00fc\u015f\u00fck kullan\u0131m g\u00f6r\u00fcld\u00fc\u011f\u00fcnde y\u00f6neticilerin devreye girdi\u011fi yeni bir sistemi devreye ald\u0131. ABD merkezli medya devi The Walt Disney Company, \u00e7al\u0131\u015fanlar\u0131n\u0131n yapay zeka ara\u00e7lar\u0131n\u0131 daha aktif kullanmas\u0131n\u0131 te\u015fvik etmek i\u00e7in yeni bir takip sistemi uygulamaya ba\u015flad\u0131. Business Insider\u2019\u0131n haberine g\u00f6re [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":28841,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"format":"standard"},"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[24,25,28,34,30,2085,2348,31,35],"tags":[3328,4090,410,43,485],"class_list":["post-28839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bilim","category-egitim","category-istanbul","category-universite","category-kultur-sanat","category-manset-haber","category-manset-yani","category-teknoloji","category-yasam","tag-ai","tag-disney","tag-istanbul","tag-istanbul-universitesi","tag-yapay-zeka"],"_links":{"self":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/28839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/comments?post=28839"}],"version-history":[{"count":1,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/28839\/revisions"}],"predecessor-version":[{"id":28844,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/28839\/revisions\/28844"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media\/28841"}],"wp:attachment":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media?parent=28839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/categories?post=28839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/tags?post=28839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}