{"id":30254,"date":"2026-10-06T21:50:56","date_gmt":"2026-10-06T18:50:56","guid":{"rendered":"https:\/\/iletim.istanbul.edu.tr\/?p=30254"},"modified":"2026-10-06T21:50:56","modified_gmt":"2026-10-06T18:50:56","slug":"kamu-diplomasisi-dersine-cetiner-cetin-konuk-oldu","status":"publish","type":"post","link":"https:\/\/iletim.istanbul.edu.tr\/index.php\/2026\/10\/06\/kamu-diplomasisi-dersine-cetiner-cetin-konuk-oldu\/","title":{"rendered":"Kamu Diplomasisi Dersine \u00c7etiner \u00c7etin Konuk Oldu"},"content":{"rendered":"<div class=\"artifact-viewer-container\" role=\"region\">\n<div class=\"artifact-content\">\n<div class=\"text-file-markdown-wrapper\">\n<p><strong>Muhabir: Ece \u00d6zdemir<\/strong><br \/>\n<strong>Foto\u011fraf: Sena Sand\u0131k\u00e7\u0131<\/strong><\/p>\n<p><strong>\u0130stanbul, (\u0130\u00dc Haber Merkezi)- \u0130stanbul \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi\u2019nde Do\u00e7. Dr. Burcu Zeybek\u2019in Kamu Diplomasisi dersine konuk olan D\u0131\u015f Politika ve Ortado\u011fu Uzman\u0131 &#8211; Gazeteci \u00c7etiner \u00c7etin, gazetecilik tecr\u00fcbelerini ve kamu diplomasisinin stratejik boyutlar\u0131n\u0131 \u00f6\u011frencilerle payla\u015ft\u0131.<\/strong><\/p>\n<p>\u0130stanbul \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Tan\u0131t\u0131m B\u00f6l\u00fcm\u00fc \u00d6\u011fretim \u00dcyesi Do\u00e7. Dr. Burcu Zeybek\u2019in y\u00fcr\u00fctt\u00fc\u011f\u00fc Kamu Diplomasisi dersi kapsam\u0131nda medya ve d\u0131\u015f politika alan\u0131n\u0131n deneyimli ismi a\u011f\u0131rland\u0131. Ders amfisinde ger\u00e7ekle\u015ftirilen etkinlikte, D\u0131\u015f Politika ve Ortado\u011fu Uzman\u0131 &#8211; Gazeteci \u00c7etiner \u00c7etin gen\u00e7 ileti\u015fimcilerle bir araya gelerek kriz y\u00f6netimi, enformasyon sava\u015flar\u0131, yapay zekan\u0131n sekt\u00f6re etkileri ve kamu diplomasisinin temel ilkeleri \u00fczerine kapsaml\u0131 bir ders ger\u00e7ekle\u015ftirdi.<\/p>\n<figure id=\"attachment_30256\" aria-describedby=\"caption-attachment-30256\" style=\"width: 2560px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30256 size-full\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-scaled.jpg 2560w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-300x200.jpg 300w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-1024x683.jpg 1024w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-768x512.jpg 768w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-1536x1024.jpg 1536w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-2048x1365.jpg 2048w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7618-282x188.jpg 282w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption id=\"caption-attachment-30256\" class=\"wp-caption-text\">D\u0131\u015f Politika ve Ortado\u011fu Uzman\u0131 &#8211; Gazeteci \u00c7etiner \u00c7etin<\/figcaption><\/figure>\n<h2>\n&#8220;Devletler ve \u00fclkeler topraklar\u0131n\u0131 silahla korurlar&#8221;<\/h2>\n<p>Konu\u015fmas\u0131nda kamu diplomasisi ile propaganda aras\u0131ndaki belirgin \u00e7izgiye dikkat \u00e7eken \u00c7etiner \u00c7etin, devletlerin k\u00fcresel \u00f6l\u00e7ekteki g\u00fcvenilirli\u011finin stratejik ileti\u015fimle sa\u011fland\u0131\u011f\u0131n\u0131 vurgulad\u0131. \u00c7etin, &#8220;Devletler ve \u00fclkeler topraklar\u0131n\u0131 silahla korurlar. Ancak bir devletin itibar\u0131 ve g\u00fcvenirli\u011fi kamu diplomasisiyle sa\u011flan\u0131r&#8221; dedi.<\/p>\n<p>Propagandan\u0131n ikna odakl\u0131 oldu\u011funu, buna kar\u015f\u0131l\u0131k kamu diplomasisinin bilgi ve \u015fartlar\u0131 do\u011fru y\u00f6netme kapasitesi oldu\u011funu belirten \u00c7etin, &#8220;Propaganda kar\u015f\u0131n\u0131zdakini ikna etme kapasitesine dayan\u0131r; kamu diplomasisi ise bilgiyi, zaman\u0131 ve ko\u015fullar\u0131 do\u011fru y\u00f6netebilme becerisidir&#8221; ifadelerini kulland\u0131.<\/p>\n<h3>H\u0131z ile do\u011fruluk aras\u0131ndaki hassas denge<\/h3>\n<p>Dijitalle\u015fen medya d\u00fczeninde h\u0131z\u0131n \u00f6nemine de\u011finen \u00c7etin, h\u0131zl\u0131 haber verme arzusuyla yap\u0131lan hatalar\u0131n kurumlar\u0131n ve devletlerin g\u00fcvenilirli\u011fini zedeleyebilece\u011fine i\u015faret etti. Sekt\u00f6rdeki h\u0131za de\u011finen \u00c7etin, &#8220;Haber e\u015fittir h\u0131z demektir. Ancak h\u0131zl\u0131 olay\u0131m derken b\u00fcy\u00fck bir yanl\u0131\u015fa d\u00fc\u015fmemek gerekir&#8221; uyar\u0131s\u0131nda bulundu.<\/p>\n<p>Kriz anlar\u0131nda kamuoyunun do\u011fru bilgilendirilmesinin hayati bir mesele oldu\u011funa de\u011finen \u00c7etin, &#8220;Kamu diplomasisinde g\u00fcven esast\u0131r. Kriz an\u0131nda konu\u015farak g\u00fcven tesis edemezsiniz; kriz ba\u015flamadan \u00f6nce o g\u00fcveni in\u015fa etmi\u015f olman\u0131z gerekir&#8221; \u015feklinde konu\u015ftu.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-30255\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-scaled.jpg 2560w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-300x200.jpg 300w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-1024x683.jpg 1024w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-768x512.jpg 768w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-1536x1024.jpg 1536w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-2048x1365.jpg 2048w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7663-282x188.jpg 282w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<h4>Yapay zeka tek ba\u015f\u0131na kamu diplomasisi y\u00fcr\u00fctemez<\/h4>\n<p>Teknolojik geli\u015fmelerin ileti\u015fim sekt\u00f6r\u00fcn\u00fc d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fcn\u00fc ve yapay zeka ara\u00e7lar\u0131n\u0131n i\u015f g\u00fcc\u00fcn\u00fc etkileyece\u011fini dile getiren \u00c7etin, insan fakt\u00f6r\u00fcn\u00fcn ve analitik d\u00fc\u015f\u00fcncenin ikame edilemeyece\u011fini savundu. \u0130leti\u015fimcilerin derinlemesine okuma yapmas\u0131 gerekti\u011fini belirten \u00c7etin, &#8220;Sizlere en b\u00fcy\u00fck tavsiyem analitik d\u00fc\u015f\u00fcnceyi geli\u015ftirmek ad\u0131na klasik eserleri okuman\u0131zd\u0131r. Analiz kabiliyeti olmadan bilginin bir anlam\u0131 kalmaz&#8221; tavsiyesinde bulundu.<\/p>\n<p>Yapay zekan\u0131n kriz ileti\u015fiminde tek ba\u015f\u0131na yeterli olamayaca\u011f\u0131n\u0131 belirten \u00c7etin, &#8220;Yapay zeka ile kamu diplomasisi yapmak imkans\u0131zd\u0131r. Krizi y\u00f6neteyim derken daha b\u00fcy\u00fck bir krize zemin haz\u0131rlayabilirsiniz&#8221; \u015feklinde konu\u015ftu.<\/p>\n<h4>Stratejik ileti\u015fimde ma\u00e7\u0131 deplasmanda kazanmak<\/h4>\n<p>Kamu diplomasisinin uluslararas\u0131 alandaki etkinli\u011fini spor m\u00fcsabakas\u0131yla a\u00e7\u0131klayan \u00c7etin, \u00fclkenin hakl\u0131l\u0131\u011f\u0131n\u0131 d\u0131\u015f kamuoyuna do\u011fru malzemelerle anlatman\u0131n \u00f6nemini vurgulad\u0131. \u00c7etin, &#8220;Kamu diplomasisinin temel mant\u0131\u011f\u0131 ma\u00e7\u0131 deplasmanda kazanmakt\u0131r. Kendi sahan\u0131zda de\u011fil, uluslararas\u0131 alanda do\u011fru enformasyonla varl\u0131k g\u00f6stermelisiniz&#8221; de\u011ferlendirmesinde bulundu. Sekt\u00f6re ad\u0131m atmaya haz\u0131rlanan \u00f6\u011frencilere de tavsiyelerde bulunan \u00c7etin, &#8220;\u00d6\u011frencilik s\u0131ralar\u0131n\u0131 \u00e7ok arayacaks\u0131n\u0131z. Bu sekt\u00f6r \u00e7ok ac\u0131mas\u0131z ve ko\u015fullar her ge\u00e7en g\u00fcn zorla\u015f\u0131yor. Kendinizi en iyi \u015fekilde yeti\u015ftirmeniz gerekiyor&#8221; diyerek konu\u015fmas\u0131n\u0131 tamamlad\u0131.<\/p>\n<\/div>\n<p>Kamu Diplomasisi dersi \u00f6\u011frencilerin \u00c7etiner \u00c7etin&#8217;e sorular\u0131n\u0131n cevaplamas\u0131n\u0131n ard\u0131ndan toplu foto\u011fraf \u00e7ekimiyle sona erdi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-30257\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-scaled.jpg 2560w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-300x200.jpg 300w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-1024x683.jpg 1024w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-768x512.jpg 768w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-1536x1024.jpg 1536w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-2048x1365.jpg 2048w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/img-7666-282x188.jpg 282w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<\/div>\n<div class=\"artifact-footer\"><\/div>\n<\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Muhabir: Ece \u00d6zdemir Foto\u011fraf: Sena Sand\u0131k\u00e7\u0131 \u0130stanbul,&#46;&#46;&#46;<\/p>\n","protected":false},"author":14,"featured_media":30257,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_pushai_skip_autoshare":false,"footnotes":""},"categories":[1,178],"tags":[3356,3358,3291,3353,3355,3463,485],"manset":[],"bilesen":[],"class_list":["post-30254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","category-fakultemizden","tag-cetiner-cetin","tag-dis-politika","tag-doc-dr-burcu-zeybek-2","tag-ece-ozdemir","tag-kamu-diplomasisi","tag-sena-sandikci","tag-yapay-zeka"],"_links":{"self":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/30254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/comments?post=30254"}],"version-history":[{"count":3,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/30254\/revisions"}],"predecessor-version":[{"id":30264,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/30254\/revisions\/30264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media\/30257"}],"wp:attachment":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media?parent=30254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/categories?post=30254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/tags?post=30254"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/manset?post=30254"},{"taxonomy":"bilesen","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/bilesen?post=30254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}