{"id":6334,"date":"2018-10-22T14:52:24","date_gmt":"2018-10-22T11:52:24","guid":{"rendered":"https:\/\/iletim.istanbul.edu.tr\/?p=6334"},"modified":"2018-10-22T14:52:24","modified_gmt":"2018-10-22T11:52:24","slug":"yerel-gazozculuk-yeniden-hayat-buldu","status":"publish","type":"post","link":"https:\/\/iletim.istanbul.edu.tr\/index.php\/2018\/10\/22\/yerel-gazozculuk-yeniden-hayat-buldu\/","title":{"rendered":"Yerel Gazozculuk Yeniden Hayat Buldu"},"content":{"rendered":"<p><strong>Neslihan KALKAN, Tu\u011f\u00e7e AY\u00c7\u0130N<\/strong><\/p>\n<p>\u0130stanbul\u2019un Vefa semtinde, ba\u015fka yerde bir arada bulunma ihtimali neredeyse hi\u00e7 olmayan 120 \u00e7e\u015fit geleneksel gazozun sat\u0131\u015fa sunuldu\u011fu bir d\u00fckk\u00e2n bulunuyor. D\u00fckk\u00e2n\u0131n sahibi ise \u0130stanbul \u00dcniversitesi \u00c7al\u0131\u015fma Ekonomisi ve End\u00fcstri \u0130li\u015fkileri B\u00f6l\u00fcm\u00fc \u00f6\u011frencisi Mahmut Sakl\u0131. Sakl\u0131, \u0130stanbul\u2019un tarihi semti Vefa\u2019da a\u00e7t\u0131\u011f\u0131 bu d\u00fckk\u00e2nda, unutulmaya y\u00fcz tutmu\u015f geleneksel gazozlar\u0131 insanlarla yeniden bulu\u015fturuyor.<\/p>\n<p>Bu i\u015fi yapmaya nas\u0131l karar verdi\u011fiyle ilgili konu\u015fan Sakl\u0131, \u201c\u00dclkemizde global \u00fcr\u00fcnlerden \u00e7ok daha g\u00fczel i\u00e7eceklerin oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyordum. Geleneksel bir gazoz \u00e7e\u015fidini ara\u015ft\u0131r\u0131rken 5-10 \u00e7e\u015fit eski ve yerel gazoza daha ula\u015ft\u0131m ve akl\u0131ma b\u00f6yle bir yer a\u00e7ma fikri geldi\u201d dedi.<\/p>\n<p>A\u00e7t\u0131\u011f\u0131 ilk d\u00fckk\u00e2nda 50 \u00e7e\u015fit kadar gazoza ula\u015ft\u0131\u011f\u0131n\u0131 kaydeden Sakl\u0131, daha sonraki s\u00fcre\u00e7te hem \u00fcniversite ya\u015fant\u0131s\u0131n\u0131n ge\u00e7ti\u011fi yer oldu\u011fu i\u00e7in hem de semtin esnaflar\u0131ndan gelen talep \u00fczerine d\u00fckk\u00e2n\u0131n\u0131 Vefa\u2019da a\u00e7t\u0131\u011f\u0131n\u0131 belirtti. \u201c\u00c7ocukluk arkada\u015f\u0131m An\u0131l Karacaer ile buray\u0131 a\u00e7maya karar verdik ve 2 ay gibi bir s\u00fcrede haz\u0131rl\u0131klar\u0131m\u0131z\u0131 tamamlad\u0131k\u201d diye konu\u015fan Sakl\u0131, gazoz i\u015fletmelerine sosyal medya \u00fczerinden ula\u015fabilmelerinin yan\u0131 s\u0131ra toptanc\u0131lar arac\u0131l\u0131\u011f\u0131yla da irtibat kurduklar\u0131n\u0131 vurgulad\u0131.<\/p>\n<p><strong>\u201cTarihi Bir Yerde Olmak Bizim \u0130\u00e7in Avantaj\u201d<\/strong><\/p>\n<p>Tarihi Vefa semtinde bulunmalar\u0131n\u0131n kendilerine sa\u011flad\u0131\u011f\u0131 kazan\u0131mlar hakk\u0131nda a\u00e7\u0131klamalarda bulunan Sakl\u0131, \u201cBulundu\u011fumuz yer \u00e7ok de\u011ferli. \u0130stanbul \u00dcniversitesi\u2019nden Vefa Lisesi\u2019ne, semte ismini veren Ebul Vefa Hazretleri\u2019nden Vefa Spor Kul\u00fcb\u00fc\u2019ne kadar \u00e7ok \u00f6nemli yerlerin tam ortas\u0131nday\u0131z\u201d \u015feklinde konu\u015ftu. Bu durumun \u00e7ok b\u00fcy\u00fck bir avantaj oldu\u011funu aktaran Sakl\u0131, b\u00f6lge insan\u0131n\u0131n geleneksel \u015feylere kar\u015f\u0131 duydu\u011fu tutkunun geli\u015fmelerinde \u00f6nemli bir fakt\u00f6r oldu\u011funun alt\u0131n\u0131 \u00e7izdi.<\/p>\n<p>Sakl\u0131, s\u00f6zlerini \u015fu \u015fekilde s\u00fcrd\u00fcrd\u00fc: \u201c\u0130stanbul, her \u015fehirden insan\u0131 bar\u0131nd\u0131ran bir kent. B\u00f6yle geleneksel \u00fcr\u00fcnlere hasret olan insanlar, kendi memleketlerinin gazozunu g\u00f6r\u00fcnce hem \u015fa\u015f\u0131r\u0131yorlar hem de mutlu oluyorlar. Bu da bizi daha \u00e7ok mutlu ediyor.\u201d Bu i\u015fe 48 \u00e7e\u015fit gazozla ba\u015flad\u0131klar\u0131n\u0131 anlatan Sakl\u0131, \u201cEskiden var olup, \u015fu an bu alandaki pop\u00fclerlikle tekrar gazoz \u00fcretmeye karar veren i\u015fletmeler var\u201d ifadesini kullan\u0131rken, 70\u2019li ve 80\u2019li y\u0131llarda T\u00fcrkiye\u2019de binden fazla gazoz \u00fcreticisi oldu\u011funu aktard\u0131.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-large wp-image-6336\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/DSC0015-4-1024x680.jpg\" alt=\"\" width=\"702\" height=\"466\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/DSC0015-4-1024x680.jpg 1024w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/DSC0015-4-300x199.jpg 300w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/DSC0015-4-768x510.jpg 768w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/p>\n<p><strong>\u201cYurt D\u0131\u015f\u0131na A\u00e7\u0131lmak \u0130stiyoruz\u201d<\/strong><\/p>\n<p>Sakl\u0131, d\u00fckk\u00e2n\u0131 a\u00e7t\u0131ktan sonra \u00e7ok fazla kapak ve \u015fi\u015fe koleksiyoncusu ile kar\u015f\u0131la\u015ft\u0131klar\u0131na de\u011findi ve \u015funlar\u0131 ekledi: \u201cKoleksiyoncular\u0131n da ilgisini \u00e7ektik. \u00c7ok b\u00fcy\u00fck koleksiyoncular bizden gazoz \u015fi\u015fesi ve kapa\u011f\u0131 ald\u0131.\u201d Balat\u2019ta Tarihi \u00c7\u0131f\u0131t \u00c7ar\u015f\u0131s\u0131 Leblebiciler Sokak\u2019ta \u015fark\u0131lara konu olan Agora Meyhanesi\u2019nin yan\u0131nda ikinci \u015fubelerini a\u00e7t\u0131klar\u0131n\u0131 ifade eden Sakl\u0131, \u201cGelece\u011fe d\u00f6n\u00fck planlar\u0131m\u0131z\u0131n aras\u0131nda, \u0130stanbul\u2019un tarihi dokusu olan semtlerinde iki veya \u00fc\u00e7 \u015fube daha a\u00e7mak, daha sonra Ankara\u2019da bir tane gazoz noktas\u0131 a\u00e7mak ve yurt d\u0131\u015f\u0131na a\u00e7\u0131larak yerel gazozlar\u0131m\u0131z\u0131 yurt d\u0131\u015f\u0131nda da tan\u0131tmak var\u201d \u015feklinde konu\u015ftu.<\/p>\n<p>Sakl\u0131, \u201cMemleketimizde her zaman bir \u015feylerin daha iyisini yapabiliriz. Hi\u00e7bir \u015fey durduk yere olmaz, bunun i\u00e7in \u00e7ok \u00e7al\u0131\u015fmak gerekir\u201d diyerek s\u00f6zlerini noktalad\u0131.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-6337\" src=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/Ads\u0131z-41.png\" alt=\"\" width=\"529\" height=\"589\" srcset=\"https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/Ads\u0131z-41.png 529w, https:\/\/iletim.istanbul.edu.tr\/wp-content\/uploads\/Ads\u0131z-41-269x300.png 269w\" sizes=\"(max-width: 529px) 100vw, 529px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul\u2019un Vefa semtinde, ba\u015fka yerde bir arada bulunma ihtimali neredeyse hi\u00e7 olmayan 120 \u00e7e\u015fit geleneksel gazozun sat\u0131\u015fa sunuldu\u011fu bir d\u00fckk\u00e2n bulunuyor. D\u00fckk\u00e2n\u0131n sahibi ise \u0130stanbul \u00dcniversitesi \u00c7al\u0131\u015fma Ekonomisi ve End\u00fcstri \u0130li\u015fkileri B\u00f6l\u00fcm\u00fc \u00f6\u011frencisi Mahmut Sakl\u0131. Sakl\u0131, \u0130stanbul\u2019un tarihi semti Vefa\u2019da a\u00e7t\u0131\u011f\u0131 bu d\u00fckk\u00e2nda, unutulmaya y\u00fcz tutmu\u015f geleneksel gazozlar\u0131 insanlarla yeniden bulu\u015fturuyor.<\/p>\n","protected":false},"author":14,"featured_media":6335,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[28,35],"tags":[],"class_list":["post-6334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-istanbul","category-yasam"],"_links":{"self":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/6334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/comments?post=6334"}],"version-history":[{"count":0,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/posts\/6334\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media\/6335"}],"wp:attachment":[{"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/media?parent=6334"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/categories?post=6334"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iletim.istanbul.edu.tr\/index.php\/wp-json\/wp\/v2\/tags?post=6334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}